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AtomicFilter Overview

AtomicFilter is Atomicat's built-in traffic filtering system. It lets you create campaigns that intelligently route different visitors to different pages based on a set of rules — country, language, device type, VPN usage, bot detection, and more.


What is Traffic Filtering?

Traffic filtering (also called cloaking in digital marketing) means showing one page to specific visitors (e.g., your real offer) and a different page to others (e.g., a neutral "white page") — based on rules you define.

Common use cases:

  • Showing a compliance-friendly white page to ad platform crawlers
  • Blocking traffic from prohibited countries
  • Filtering out bots and VPN users from your analytics
  • Routing mobile vs desktop users to different pages

Key Concepts

TermMeaning
CampaignA set of filtering rules tied to a website
Offer PageThe page shown to qualified/allowed visitors
White PageThe page shown to blocked/filtered visitors
SlugThe campaign's URL path on your domain

Filtering Options

AtomicFilter supports the following filters per campaign:

FilterDescription
Allowed CountriesOnly visitors from these countries see the Offer Page
Prohibited CountriesVisitors from these countries are redirected to the White Page
Allowed LanguagesFilter by browser language
Prohibited LanguagesBlock specific browser languages
Filter DevicesBlock specific device types (desktop, mobile, tablet)
Filter VPNs & ProxiesBlock visitors using VPN or proxy connections
Filter Bots & CrawlersBlock known bots and search engine crawlers
Spy FilterBlock known ad spy tools (e.g., AdSpy, BigSpy)
Mandatory ParameterRequire a specific URL parameter — visitors without it see the White Page

How AtomicFilter Works

Visitor arrives at campaign URL

AtomicFilter evaluates the visitor against your rules

Passes all rules? → Offer Page (your main funnel)
Fails any rule? → White Page (neutral/compliance page)

This happens transparently and in milliseconds — the visitor is redirected before the page fully loads.


Next Steps